Located in Seymour, IN, The Fitted Foot was opened in 2006 by Dr. Walter Warren in conjunction with his podiatry practice. His clients come into his practice for their appointments and leave through the retail store, driving business to the store and enabling his clients to purchase pedorthic solutions in the same convenient location.
When I visited the store on Friday, Terry Nichalson, the manager, provided some more insight into how they operate.
The business can be split up into three main categories:
Retail: Anyone driving by can come buy a pair of shoes
Medical: Clients who are in need of pedorthic shoes can be treated and purchase shoes in the same place
Factory Truck: Fitted Foot employees drive a truck to factory sites to sell steel-toed boots to workers
Terry uses RICS to manage sales, inventory, ordering, and employees. A typical day in the store goes as follows:
Close out from the day before
She’s found that accuracy is better in the morning than at night – employees aren’t tired and start the day off on the right foot
Run POS Journal, POS Special Orders, Salesperson Analysis reports
She looks for steady sales and uses salesperson data for annual reviews
Ring sales
Generate purchase orders using RICS
She uses Sales Analysis and Grid Analysis and compares the numbers to those of the prior year
Run inventory reports
Her floor manager does a spot inventory count two to three times a week per vendor and looks at dates – if something’s been in the store for over a year, it’s added to clearance
The Fitted Foot experienced 20% growth last year, and will be opening a new store in Columbus, IN within the next year.
Want to learn more? Take a look at their case study.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
Cookie
Duration
Description
_abck
1 year
This cookie is used to detect and defend when a client attempt to replay a cookie.This cookie manages the interaction with online bots and takes the appropriate actions.
ak_bmsc
2 hours
This cookie is used by Akamai to optimize site security by distinguishing between humans and bots
AWSALBCORS
7 days
This cookie is managed by Amazon Web Services and is used for load balancing.
bm_sz
4 hours
This cookie is set by the provider Akamai Bot Manager. This cookie is used to manage the interaction with the online bots. It also helps in fraud preventions
cookielawinfo-checkbox-advertisement
1 year
Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
cookielawinfo-checkbox-analytics
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional
11 months
The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
PHPSESSID
session
This cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
viewed_cookie_policy
11 months
The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Cookie
Duration
Description
__cf_bm
30 minutes
This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
_mcid
1 year
This is a Mailchimp functionality cookie used to evaluate the UI/UX interaction with its platform
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Cookie
Duration
Description
AWSALB
7 days
AWSALB is an application load balancer cookie set by Amazon Web Services to map the session to the target.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Cookie
Duration
Description
_hjAbsoluteSessionInProgress
30 minutes
Hotjar sets this cookie to detect the first pageview session of a user. This is a True/False flag set by the cookie.
_hjFirstSeen
30 minutes
Hotjar sets this cookie to identify a new user’s first session. It stores a true/false value, indicating whether it was the first time Hotjar saw this user.
_hjIncludedInPageviewSample
2 minutes
Hotjar sets this cookie to know whether a user is included in the data sampling defined by the site's pageview limit.
_hjIncludedInSessionSample
2 minutes
Hotjar sets this cookie to know whether a user is included in the data sampling defined by the site's daily session limit.
_hjTLDTest
session
To determine the most generic cookie path that has to be used instead of the page hostname, Hotjar sets the _hjTLDTest cookie to store different URL substring alternatives until it fails.
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Cookie
Duration
Description
_fbp
3 months
This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.