• Retail Enemies Series: Maintaining Profitability In The Digital Age

  • February 1, 2018
people policy

Ecommerce shows no sign of slowing. It’s changing the way our customers shop and access information. But the growth of ecommerce does not mean inevitable death to brick and mortar retail.

So how can your brick and mortar store stay relevant in the face of ecommerce giants like Amazon? By creating a superior in-store experience by investing in your people.

In alignment with our New Year’s Resolution to confront retailer’s enemies, we’re thrilled to announce our second ‘Retail Enemies’ webinar:

Maintaining Profitability in the Digital Age:
Why Ecommerce is Only Part of the Answer

Thursday, February 22, 2018 @ 2:00 PM ET

What you’ll learn…

  • How a higher standard for employees improves customer experience
  • Tips to incentive and educate your team
  • How to monetize employee retention
  • The importance of relationships and employee buy-in to successful in-store experiences

Meet the webinar hosts:


Jimmy Richburg
Client Success Director

With 4+ years of retail inventory analysis experience, Jimmy understands that investing in your people is just as important as investing in your inventory. Because you simply can’t create the same experience online that you have in the store, you need to focus on those relationships. Staying relevant in the face of ecommerce is all about the human experience.

adam white, running central

Adam White
Running Central

Adam’s mission is “to provide everyone with proper footwear and apparel to make this journey called life the most enjoyable it can be!” He’ll share his strategies for investing in your people and optimizing in-store shopping experiences at Running Central. Learn how his team doubled their turn rate and increased ROI nearly 60% in just over a year!

Learn what Running Central did to boost ROI 60% in just over a year. 

PS. Even if you can’t attend, register anyway! We’ll follow up by sending out a recording of the webinar.

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About Casey Higgs

As Client Marketing Manager, Casey is focused on engaging the RICS retail community and celebrating client success. Casey graduated from DePauw University ('11) in Greencastle, IN, and currently resides in Indianapolis. She loves music, chai tea lattes, landlording, and, above all, her #GSP Ruger.