• 5 Tips to Prepare for FN Platform

  • February 2, 2018

Two times a year leaders in the footwear industry meet with fellow retailers, attend educational sessions, and get a chance to check out the newest products on the market at FN Platform.

So, how can you make the most of this trade show experience? Check out our list below to help you take advantage of your time at FN Platform this year!

1. Review the Sessions Before You Arrive

Review the information on the events and sessions offered at FN Platform. Map the sessions to the goals you have for your business. This will help you get what you need out of each session.

2. Preview the Exhibitors

Review the map of exhibitors for the event. By hovering over the booths, you’ll be able to read their names of the vendors. Click on the ones that interest you to reveal their product categories.

Make a list of the top booths you want to visit while you’re there and make sure you allow time to stop by during the trade show hours.

3. Follow the Hashtag

By following the show hashtag, you’ll stay in-the-know with contests, sessions, and tips from other attendees.

Check out the hashtag #FNPlatform both beforehand and while you’re at the show.

4. Check Your Inbox

Many exhibitors send out special deals, promotions, and contests in the days leading up to the event. Make sure you check your inbox every morning. You might just find a coupon or offer for a free gift you don’t want to miss.

5. Come Prepared to Talk

Don’t be shy. You never know what connections you might make and who might be able to introduce you to someone new.


To find out more about FN Platform, click here. You can find us at BOOTH #82501. We’re looking forward to connecting with you.

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About Katherine Martin

Katherine wants to live in a world where Starbucks coffee is free, dogs are allowed in the office, and you can wear your Birkenstocks with leggings to work. Her go to pair of running shoes are her New Balance 880. When she’s not creating content, you can find her giving her all at intramural volleyball, training for her next half-marathon or answering the question "Can you read eachother's minds?" when shes with her twin sister.