• What Events Can Help You Draw More August Shoppers?

  • August 2, 2017

As summer is winding down which means kids are heading back to school and seasons are changing. This also gives people a reason to shop! How can you capitalize on this time of year to drive shoppers into your store? Check out a few a events you can take advantage of to help you do so.

Senior Citizens Day

Honor the senior citizens in your community on Monday, August 21st and encourage them to come shopping in your store! Offer special discounts for different items they might like. Have some tea, coffee, or other light snacks for them to enjoy while they shop.

Markdown Season

August is usually a time for markdowns to try to get rid of all of the summer inventory to make way for your fall collections. Keep this in mind when ordering new inventory and have a strategy to get old inventory out your door! Check out this guide for markdown best practices.

Tax Free Weekends

Each state has a different Tax Free Weekend, so be sure to check out our infographic to find out when you should plan for it. Keep in mind that not all products will qualify to be tax exempt. If you are a RICS user, you can look at this help article to find out how you can setup your Tax Free Weekend in RICS.

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About Hailey Ware

Hailey joined RICS as an Orr Fellow in June of 2015 and is currently in the Field Marketing Specialist position. Hailey enjoys being active, trying new restaurants, traveling, and spending time with family and friends.