• Using Data to Optimize Your Markdown Strategy

  • January 20, 2017
  • Your inventory is your store’s largest asset, but it could end up being your worst expense. No seller likes to markdown full-price products. But the reality is, your inventory only has a 60-90-day shelf-life, meaning if you don’t turn your inventory in that 3-month period, it’s probably costing you money. So how can you look […] VIEW

  • Stand Out in 2017

  • January 18, 2017
  • Last year, my girlfriend Lydia decided to participate in the Indianapolis Mini-Marathon 500 Festival. Since it was her first half-marathon, she had no idea which shoes were best suited for her feet, what gear she might need for race conditions, or even the best accessory to hold her iPhone. So, where does a millennial like […] VIEW

Weekly Retail Update
  • Weekly Retail Update: January 16, 2017

  • January 16, 2017
  • Discover Expands Digital Payments for Cardholders A new partnership between Discover and PayPal is allowing U.S.-based customers more access and security to payment options at the point of sale. The agreement allows PayPal customers to use Discover for contactless-enabled merchants, while Discover cardholders can use their Cashback Bonus to pay merchants who accept PayPal. “Discover […] VIEW

Shopping selfie
  • Use Your Store for More Than Transactions

  • January 13, 2017
  • As you are thinking about new initiatives you want to implement in 2017, have you considered taking advantage of your store space for more than just selling your inventory? It is clear that shopping is taking a turn towards convenience (ecommerce, same-day delivery, curbside pickup) and interactive experiences. How can you leverage your store to create experiences […] VIEW

  • Turn Your Holiday Shoppers into Loyal Customers

  • January 11, 2017
  • Now that we’re a full week into 2017, it’s time to start thinking about how you can capitalize on all the new customers that came into your store through the holiday season. It’s no secret that loyal shoppers spend more (nearly 70% to be exact) than one-time shoppers. Not only that, but acquiring new customers […] VIEW

Weekly Retail Update
  • Weekly Retail Update: January 9, 2017

  • January 9, 2017
  • 2016 Retail Hiring May Indicate Possible Retail Recession   According to Business Insider, hiring for the holiday season for retailers was at its lowest since the recession. Hiring from the retail industry accounted for just 41.4% during the holiday season, the lowest it’s been since 2009 and could indicate retailers have a tough road ahead […] VIEW

Ladies shopping
  • What Events Can Help You Draw More January Shoppers?

  • January 6, 2017
  • Now that 2017 is in full swing, what plans are you making for your store this year? Make sure to check out the 2017 Retail Trends Report to learn more about what you can expect this year, including increased customer expectations for their online and in-store experience. When thinking about increasing your sales this year, you […] VIEW

  • How to Turn Returns into Sales After the Holidays

  • January 4, 2017
  • Now that the holidays are over and people are getting back into the swing of things, your store is bound to see some returns or exchanges from holiday gifts. But how do you turn these returns or exchanges into additional sales for your store? Check out these three tips for turning customer returns into dollars […] VIEW

  • Kicking Off the New Year with Data

  • January 2, 2017
  • 2017 is here, which means it’s a great opportunity to reassess the state of your business. ROI is a term you probably hear a lot and maybe wish you had a better pulse on when it comes to your own store. Measuring return on investment gives you the insight to know exactly how your business […] VIEW

  • 2017 Retail Trends Report

  • December 21, 2016
  • As 2017 is quickly approaching, it’s important for retailers to look at the trends that will take shape in the New Year. Check out just a few of the hot trends you can expect to continue to grow in 2017. Online spending is skyrocketing While in-store spending remains steady, most retail growth is coming from […] VIEW

Weekly Retail Update
  • Weekly Retail Update: December 19, 2016

  • December 19, 2016
  • Retail Industry Expected to Stay Steady in 2017  According to the Moody’s 2017 Outlook, the retail industry will remain steady in 2017. They expect operating income to grow between 4 and 5 percent and sales to grow between 3 to 4 percent. The apparel sector expects to have a 6 to 8 percent growth in […] VIEW

  • 3 Tips for Marketing Your Store on Instagram

  • December 16, 2016
  • As mobile and social commerce are taking off, it’s becoming increasingly important to connect with your customers outside of the four walls of your store. Facebook, Twitter, Pinterest, and Instagram offer different ways to connect with your audience and marketing your store. You don’t have to use all the channels to be successful at social […] VIEW

Gift Cards
  • 3 Simple Ways to Leave a Lasting Impression on Customers

  • December 14, 2016
  • As retailers prepare to navigate shopper expectations in 2017, it’s no secret that winning customer loyalty is a top priority. It costs retailers 5-10 times more to bring in a new customer than it does to sell to an existing one. Not only that, but returning customers spend 67% more on average than first-time visitors. […] VIEW

Weekly Retail Update
  • Weekly Retail Update: December 12, 2016

  • December 12, 2016
  • Online Billion Dollar Spending Days the New Norm   According to ComScore, $38 billion in online sales have occurred this holiday season-to-date. That’s a 12% increase over the same timeframe last year and online shopping growth shows no sign of stopping. “The key shopping days of Thanksgiving, Black Friday and Cyber Monday all experienced strong […] VIEW

  • Enterprise Risk Management

  • December 9, 2016
  • Is your retail operation prepared to manage and mitigate business risk? “All we really know is the past, but what really matters is the future.” – John F. Levy Following a process to manage your business risk is simple but takes time to establish and discipline to follow. Here is a framework to consider when […] VIEW

Inventory Management
  • End of the Year Physical Inventory

  • December 7, 2016
  • It’s getting close to the most wonderful time of the year! With Thanksgiving, Black Friday, Small Business Saturday, Cyber Monday, etc. there will be tons of deals going on! However, as you finish up the end of the year, don’t let your end of the year physical inventory slip your mind. Starting the new year […] VIEW

Weekly Retail Update
  • Weekly Retail Update: December 5, 2016

  • December 5, 2016
  • Cyber Monday Sales Hit $3.45 Billion  According to Adobe Digital Insights, Cyber Monday spending reached a record $3.45 billion, a 12.1% growth over last year’s sales. Analysts predicted Cyber Monday would overtake Black Friday’s sales, as online shopping has grown over the years. Mobile was also a big winner, accounting for 53% of online visits […] VIEW

  • NSRA Reflection

  • December 2, 2016
  • Last month, I had the privilege of attending the National Shoe Retailers Association’s (NSRA) Leadership Conference  in San Antonio, TX. There I listened to several different speakers, interacted with a diverse crowd of shoe store owner, and enjoyed a delicious meal on the river walk. One of the themes of the weekend was the battle […] VIEW

  • What’s Going on in December?

  • November 30, 2016
  • There are many holidays to look forward to in December! You can use all the different holidays that are happening in December to celebrate in your store. December is a big shopping season, so make sure your store is prepared, properly stocked, and you are ready for all of  your customers! Winter Solstice This year, the […] VIEW

Weekly Retail Update
  • Weekly Retail Update: November 28, 2016

  • November 28, 2016
  • Bargains Rule First Big Holiday Shopping Weekend According to an industry survey, shoppers spent less over Thanksgiving weekend thanks to deep discounts offered by retailers. Consumers said they spent on average $289 over the weekend, which is down from $299 last year. Shoppers focused on bargains and kept to their frugal habits for the big […] VIEW

  • In-Store is Still Relevant

  • November 25, 2016
  • As ecommerce and the omnichannel experience are becoming more prevalent and seem to be taking business away from small, brick-and-mortar retailers, the in-store shopping experience is still very much sought after. Shopping is a social behavior, so while there are more convenient ways to obtain essential products, through technology like Amazon dash buttons, many people […] VIEW

The Running Event 2015
  • The Running Event 2016

  • November 23, 2016
  • If you’re a specialty run retailer, chances are you’ve heard of The Running Event (TRE). Every year, specialty run retailers meet up with fellow retailers, attend educational sessions, and get a chance to check out the newest products on the market. With all of the exciting activities lined up at TRE, it may be hard […] VIEW

Weekly Retail Update
  • Weekly Retail Update: November 21, 2016

  • November 21, 2016
  • Ecommerce Sellers Eye Retail Locations  In an effort to attract a new kind of customer, ecommerce favorites Blue Nile and Rent the Runway are betting on retail stores in the coming weeks. Blue Nile is expanding its retail store plans after a successful trial run, while Rent the Runway is working with Neiman Marcus to […] VIEW

  • Increasing Sales by Driving Customer Loyalty

  • November 18, 2016
  • On average, return customers spend 67% more than one-time shoppers. With online purchases and spending continues to grow, customer loyalty is becoming an increasingly important part of increasing sales in your business. If you can develop an experience that wins customers over, you can count on increasing your store visits and in turn, increasing your […] VIEW

  • Three Ways to Use Your Social Media Channels to Promote In-Store Events

  • November 16, 2016
  • With repeat customers spending between 60-70% more than one-time shoppers, it’s becoming increasingly important to create an experience that makes customers want to return to your store. One way many retailers are attracting more foot traffic is by hosting in-store events that offer product previews, education, and customer appreciation nights. In-store events can act as […] VIEW

Weekly Retail Update
  • Weekly Retail Update: November 14, 2016

  • November 14, 2016
  • Survey Says Retailers Progressing on Omnichannel, but Not Fast Enough According to a new report from eTail and WBR Digital, even though omnichannel is growing among retailers, nearly half of retailers believe they aren’t moving forward fast enough. While they find omnichanel important to the future of their business, they find themselves facing road blocks […] VIEW

  • How to Educate Your Way to Loyal Clients

  • November 11, 2016
  • Did you know that returning customers spend on average 67% more than first-time visitors? With a number that high, it’s incredibly hard to ignore the need to win loyal customers. But with so many ways for brands and retailers to compete with your brand, how do you stand out and create a need for your […] VIEW

  • Solving Retail Pain Points: Complex POS

  • November 9, 2016
  • Your POS shouldn’t be complex or difficult to use. Retail technology is meant to help you save time so you can run your business more efficiently. If you are spending more time and resources figuring out how to use and navigate your POS system, you should rethink your current solution. Ease of use should be a priority […] VIEW

Weekly Retail Update
  • Weekly Retail Update: November 7, 2016

  • November 7, 2016
  • Stores Eye In-store Pickup to Compete with Amazon This Holiday Season Retailers like Wal-Mart and Target are investing in buy online, pick up in-store in an attempt to stay competitive this holiday season. According to a PwC survey, 21% of Americans say they are regular users of in-store pickup, while 48% said they use it […] VIEW

  • Could you use another POS for the holidays?

  • November 4, 2016
  • It’s the most wonderful time of the year according to Andy Williams. Or at least the busiest. From now through the end of the year, store traffic will be at its heaviest as everyone hurries to do their holiday shopping, check items off their list or use coupons and rewards points before they expire at […] VIEW